CoverGirl Flourish Mascara Review

Last year, a flood of stories rocked the internet with headlines like “Social Media Is Killing Mascara” and “Is Mascara Losing Its Relevance?“. Sure, with the prevalence of false eyelashes and lash extensions in nearly every beauty image we consume, as well as the lack of mascara from social media’s buzziest brands, it’s possible to overlook mascara as an essential in nearly every daily beauty routine.

But when mascara runs, flakes, and smudges, we’re reminded that a reliable mascara is hard to find, which is why we sometimes have to combine two, maybe even three different formulas. Mascara has always felt like a deeply personal choice, existing mostly outside of trends, that is a perfect fusion of creating our ideal selves and utility. I’ve written about layering mascaras before and I’ve experimented with an array of combinations, but no mascara has added quite as much value as the CoverGirl Flourish by Lash Blast Mascara ($9.49).

CoverGirl Flourish Mascara Wand
The CoverGirl Flourish Mascara Wand

While plastic wands aren’t what I typically gravitate towards, the evenly spaced bristles are ideal at separating and defining voluminous lashes. Plus, the formula is my secret weapon against mascara smudges appearing under my eyes halfway through the day. When used on its own, Flourish isn’t a particularly remarkable mascara, but when used in conjunction with more lengthening and volumizing mascara, it truly shines.

Where to buy: Ulta | Target | Amazon

REVIEW OVERVIEW
Wand
7.5
Formula
9.8
Packaging
5
Price
8
Sarah Conley is a veteran content creator and marketing consultant from Fayetteville, Arkansas. After publishing her first blog, Style It, for over 10 years, she launched Rascal Honey in early 2018 to offer a fresh perspective on style. Her writing has appeared on Time, Teen Vogue, The Huffington Post, Glamour, and Lucky. She's also appeared in tv interviews on CNBC, Fox News, Great Day Washington, The Huffington Post Live, and People Now. She's worked as a social media consultant for the past nine years, helping fashion & beauty brands like MAC Cosmetics, NARS, Prescriptives, Origins, David Yurman, ELOQUII, ellos, Nine West, Clé de Peau Beauté, Diane von Furstenberg, and many more create meaningful communities online. When she's not writing about style or shopping for makeup at Sephora, she's cheering on the Arkansas Razorbacks and perfecting her guacamole recipe.

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